To Boost Or Not To Boost?

By now you’ve probably heard or realized that spending a lot of time posting organically to your Facebook page and trying to generate “likes” is no longer going to help spread your organic reach onto customers’ Facebook pages. Facebook defines organic reach as “how many people you can reach for free on Facebook by posting to your Business Page.” It used to be that businesses could post on their Facebook Business Page and assume that people who had liked their page would see those posts on their own news feed. Read More